Ginn, David: The Only 3 Ways to Book Your Show ©1996 David Ginn, GA Softcover, perfect-bound, 5.5x8.5", 144 pages

Image courtesy e-Bay seller trr3d

Comments: How to get Paid Jobs as a Magician, Clown, or other Variety Arts Entertainer

Contents (from book ToC, updated July 2022):

9 Part One: How Do I Get Shows?

11 Putting the Cart Before the Horse
16 Define Your Market
22 How I Got Started
27 Way One: Mail to Them!
27 Part One: Your Mailing Piece
31 Part Two: The List
33 Going for the Long Run
34 Getting Replies
37 Way Two: Call Them Up!
38 Direct Contact - Personal Touch
39 Call Plus a Mailing - Advance Book
42 Who Do You Call?
45 That In-Coming Call
49 Way Three: Go See Them!
50 Your Press Book
51 What Happens at the Interview
54 What’s the Best Answer to Booking Yourself?

57 Part Two 33 Self-Booking Tools

57 Business Cards
60 Keep a Calendar
61 Answering Machine
64 Rubber Stamps
66 Showform
67 Contracts, Confirmations
70 Letterheads, Envelopes
72 Return Envelope
73 Address Labels
74 Reminder
75 Thank You Note
78 Headshot
81 Other Publicity Photos
84 Four-Up Photo
86 Mail Order Printing
87 Printing Near Home
88 Postcards
91 Outline Picture
94 Composite Flyer
96 Posters Left Over!
98 Kid Letters
102 Clip Art
104 Press Release
109 Biography
110 Cartoons, Caricatures
113 Your Own Logo
114 Yellow Pages
116 Bulletin Boards
116 News Story Reprints
120 Posters and Flyers
123 Newspaper Ads
125 Promotional Videos
125 The FAX Machine
126 How Much Do I Charge
129 - How Do I Decide
132 - What About Your Time?
133 - Fulltime or Not?
133 - The Turnip Thing
135 - Adding on Fees

137 Recommended Reading and Listening
141 Some Last Words About Doing Shows
143 Index