Jensen, Jon: The Goody Bag, Magic Set, Magic Club Book ©1990 (circa) Jon Jensen Softcover, comb-bound, 8.5x11", 56 pages

Image courtesy Don's Magic and Books

Comments: How to put together magic kits for your shows, for promotional items, and for magic clubs.

Contents (from book ToC):

2 Introduction

3 Planning Your Magic Product
4 Professional Look
5 Ease of Manufacturing
5 Cost
5 Perceived Value
6 Demostratable Tricks
6 Tricks You Like
6 Instructions

7 Packaging
7 Covers
7 Four Color Printing
9 Two-Color Printing
9 Black Ink on Color Stock
10 Photograph Insert
10 Fast Copy Color Copying
10 Computer Printers
11 Preprinted Paper Stock
11 Labels
11 Preprinted Boxes

12 Boxes
12 Two Piece Gift Box
12 Corrugated Mailing Box
12 Cardboard Mailing Tube
13 Bags
13 The Heat Shrink Machine

14 Instructions
15 Illustration

17 Magic Sets
18 Trick Selection
19 Value
19 Weight
19 Ease of Manufacturing
19 Availability
19 Demostratable Tricks

20 The Deluxe Set
22 Other Tricks You Can Include In Your Magic Set
24 Packaging
24 Video

25 Children’s Magic Set
27 Trick Selection
27 Packaging

28 The Magic Wand Magic Set
28 The Tricks
30 The Magic Wand Booklet
31 The Packaging

32 Goody Bags
34 My New Goody Bag
36 Instructions
36 Packaging

37 Other Magic Products
37 The Magic Wand Give-Away
37 Book of Bar Bets and Tricks
38 Juggling Book
38 Card Magic Booklet
38 Money Magic
39 Thumb Tip Tricks
39 The Successful Magician Booklet
39 Other Ideas for Projects
39 Putting Together a Magic Booklet

41 Video Tapes/DVD’S

44 The Magic Club
46 Tricks
47 The Magic Club Application
48 Magic Certificate
49 The Membership Card
49 The Magic Club Package

50 Icebreakers
51 The Trick Criteria
52 Selling Icebreakers to Your Client
53 Profit Per Table
53 Not Just for Corporate Events
53 Packaging
55 The Tricks