Schwartz, Michael & S. David Walker: The Expert at the Pitch Table ©1993 Michael Schwartz & S. David Walker, SW Production Softcover, comb-bound, 8.5x11", 84 pages

Image courtesy e-Bay seller WheelChairMagic

Comments: "The complete pitchman's technique for selling the Svengali Deck and the Magic Mouse". There was also an accompanying video.

Contents (from book ToC, updated Mar 2018):

iv Fore Ward
v Preface
vi Introduction

1-1 Chapter 1 Coming To Terms

2-1 Chapter 2 People In The Pitch Business

3-1 Chapter 3 The Svengali Deck
3-2 The Svengali Pitch
3-6 History Of The Svengali Pitch
3-7 Strength Of The Svengali Pitch
3-8 Psychology Of The Svengali Pitch
3-12 Handling For Greater Visibility

4-1 Chapter 4 The Magic Mouse
4-2 The Magic Mouse Pitch
4-4 History Of The Magic Mouse Pitch
4-6 Strength Of The Magic Mouse Pitch
4-8 Psychology Behind The Mouse Pitch
4-10 Handling To Make It More Visible

5-1 Chapter 5 Key Elements
5-2 The Bally
5-4 The Body Of The Pitch
5-4 Controlling The Tip
5-7 The Turn
5-10 The Stick

6-1 Chapter 6 The Business End
6-2 Buying The Stock
6-9 Pricing The Stock
6-11 The Flash

7-1 Chapter 7 On The Road On Your Own
7-2 Agent
7-6 Being Your Own Boss
7-8 Where To Work

8-2 Concluding Comments