Tallman, Benjamin W.: Advertising for Magicians ©1958 Benjamin W. Tallman Softcover, tape-bound, 8.5x11"

Image courtesy eBay seller McilhanyAuction

Comments: Typewritten manuscript. "Trick of the advertising trade that will add magic to your bookings"

Contents (from book ToC, numbers are not page numbers):

1 Foreward (Frances Ireland Marshall)
2 Preface (Benjamin Tallman)
3 Let's Give The Lady What She Wants
4 The Advertising Budget
5 Copy - The Core of Advertising
6 Direct Mail Advertising
7 Your Mailing List
8 Letterheads and Business Cards
9 Delecting A Printer
10 Newspaper Advertising
11 The Press Agent
12 The Advertising Agency
13 Planning Your Campaign
14 Odds 'n Ends